Is it time to refresh your website?

Your website is your digital home, but how do you know when it is time to give it a refresh?

The last couple of months have been filled with new clients all with exisiting website looking to give them a refresh and revamp and it got me thinking... how do you know when it is time to refresh a website?

There is a difference between updates and a refresh. Many clients update their website at least once a month with new photos and new content, but this is what we consider as regular maintenance.

We see a refresh more as a chance to review the current site, polishing the look, usability and content to ensure your site is alway modern, friendly and most importantly it reflects what you business is really about.

You can build a shopfront that lasts for years but, in the digital landscape, it is constantly changing and your website needs to keep up to date to stay relevant otherwise it can cost your customers, clicks and sales.

Your website is the digital home of your business.

It does a lot of the heavy lifting when it comes to winning new customers.

In fact, most people will go to your website first before making the decision to contact you. That's why it's so important to back your high-quality real-world service with a professional and user-friendly online presence.

As your digital home, you need your website to:

• Instantly build trust and credibility
• Position your brand as the solution​
• Drive more engagement
• Increase qualified leads for your business​

At a minimum, we recommend you do a complete website review of your website every two years.

Does your website reflect your brand?

Businesses change overtime and your website needs to change too!

Make ensure your website reflects the image and message that you want it to. Users first impression to your site is visual, not only should it reflect your brand but it should also be aesthetically pleasing.

When your site was first built it may have been relevant then, but is it now? Have a look at your site and see what your first impression is.

Is it time to give your website a refresh?

Book in your discovery session to see how we can realign your website to your business branding.