WebP Images For Faster Loading

Nick Whiting  •  February 27, 2020

0 minute read

All Superb Websites are now serving WebP images for all site images, which means your site images load more quickly. This change automatically boosts site performance and requires no additional effort at your end. We take care of everything, automatically and behind the scenes.

Why WebP is great for your sites
WebP is an image format developed by Google that provides lossless and lossy compression for images on the web. Using this format, images are smaller and richer than in other formats, which enables them to load more quickly. For example, WebP lossless images are 26% smaller than PNGs and 25-34% smaller than JPEG images. See this article on Google's developer site for more details.

One more way we’re optimizing your images 
In addition to converting JPEG and PNG files to WebP, we’re also adjusting the size of images so that they automatically fit their containers. It’s another effort we’re making, behind the scenes, so your sites load quickly and rank well on Lighthouse.


Note: 
  • The change doesn't affect the image name
  • SVGs and Gifs are not converted to WebP
  • Safari doesn’t support WebP, so when your sites are delivered on this browser, images will be displayed in their original format.

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